Jamie Edghill - In Casual Simplicity

In Casual Simplicity was captured by seeing, feeling and observing in reflection and appreciation of small moments of everyday human existence as an act of slow observation and refusal to create and consume in the unreasonably fast ways that our capitalist culture demands. The series comprises ten digital images, then silkscreen printed using a CMYK four-layer technique. Working layer-by-layer with many opportunities for human error allowed printing to be intertwined with the conceptual thought behind the photographs. The series of images is a refusal to confirm the values of capitalism, both in the personal nature of the image and the way they were produced and then subsequently printed.